7 Ways to Grow Your Blog With Pinterest | Pound Ridge Realtor

Would you like more traffic to your blog?
Are you looking for creative ways to use Pinterest to benefit your business blog?
Pinterest offers a robust path to help you build your blog.
You can use Pinterest to find content for your blog, grow your audience and increase your website traffic.
In this article, I’ll show you 7 easy ways to use Pinterest to grow your business blog and engage further with your online audience.

#1: Create a Blog Think Tank

Are you constantly clipping articles, studies, posts and pictures and placing them in an idea folder—online or off? Pinterest is tailor-made for doing this quickly and easily online.
Create secret boards for your blog post ideas and use them as placeholders for images, videos, quotes, etc. that you want to blog about in the future. Curate boards for single posts, a series you’re working on, even potential guest bloggers.

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You can use secret boards as placeholders for content you may want to use in the future.

Remember, secret Pinterest boards are only visible to you. You can use them to curate content ideas securely for your business blog.

#2: Search Pinterest for New Content Inspiration

It’s no secret that business bloggers face the constant need to churn out fresh content. When you struggle to come up with something new, turn to Pinterest and find a treasure trove of ideas for a single post or a series of articles that will interest your readers.
Check Your Keywords
Because Pinterest is keyword search–friendly, you can easily search for and find pins associated with the focus of your blog. Simply go to the search box at the top left of the Pinterest site and enter a keyword related to your blog.
Scroll through the tabs to find recurring themes or items and topics that have high repin rates, a lot of likes and generate a large number of comments. Add the topics that make sense to your content calendar and create your own popular posts.

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A search for the keyword “backpacking” shows a trending interest in food-related content.

Remember, the more on-point your content, the more likely it is to be shared across other social media sites.
Look for Interesting Images
Whether they’re related to your topic or not, you’re likely to stumble upon a pinned image of an idea, picture, service or product that encourages you to think outside the box and write a post that stretches you. Add it to your secret board for a future article.
Pinterest can be a useful source of inspiration for your business blogging topics.

#3: Write Articles That Relate to Pinterest’s Most Popular Categories

A 2012 report by RJMetrics showed that the most popular categories and topics on Pinterest are:

• Home (17.2%)
• Arts and Crafts (12.4%)
• Style/Fashion (11.7%)
• Food (10.5%)
• Inspiration/Education (9.0%)
• Holidays/Seasonal (3.9%)
• Humor (2.1%)
• Products (2.1%)
• Travel (1.9%)
• Kids (1.8%)

If your blog centers on any of these topics and you pin a post to your board, it’s a logical assumption that someone visiting your Pinterest board (or the boards of people who repin your content) will click through and read your blog.
For example, food blogger Stephanie Manley of CopyKat Recipes says that Pinterest drives more traffic to her blog than Facebook and Twitter combined. “What I love about Pinterest is that boards are curated by real people. Thanks to them, my website receives about 10,000 additional unique visitors a month.”


http://www.socialmediaexaminer.com/grow-your-blog-with-pinterest/