In the years immediately following the housing bust in late 2007, real estate agents focused on functionality and facts, such as the square footage and condition of the house, to convince buyers that they were getting a good deal. Now with the market improving, sellers are seeking to establish an emotional connection with buyers by focusing on lifestyle features instead.
As a result, nearly 2 percent of homes on the market are described as "perfect for entertaining" — or one out of every 64 homes, according to an analysis by real estate brokerage ZipRealty. That is a 15 percent increase over the past year. ZipRealty examined listings in 24 major metro areas from the first quarter to the third quarter of 2013 compared with the same period in 2012.
http://realestate.msn.com/blogs/post--here-comes-the-party-house
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